“How do they know what they want when they haven’t even seen it?”

– Steve Jobs


Frame your next photograph with this thought in mind – only show them what you want them to see.  It always amazes me to see what goes on behind the scenes of any video shoot.  Any that I’ve done.  Any that I’ve seen.  I can’t watch any video anymore without the production gears in my head spinning out of control.  It’s just fascinating.  The lights, the flags, the reflectors, the people, the gadgets and doodads – all just out of the frame.  But all there to make what is in the frame that much better.  Just fascinating.  And that’s just it – only show them what you want them to see.  So grab a camera and start shooting those extraordinary scenes that may just be smack dab in the middle of a bunch of chaos.  But once you frame all that junk out, you’re left with insanely great images!

This doorknob just stood out to me as unique, but I had to look past all the distractions to really see it.

This doorknob just stood out to me as unique, but I had to look past all the distractions to really see it.

Thoughts?

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